globeSite-wide Settings

Crimson includes a Site-wide section inside Ghost’s theme settings. These options control global behavior across your website—things like default theme mode, dark mode branding, header behavior, fonts, and more.

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Important Notice: Some Crimson settings have moved to Code Injection

Where to find these settings

In Ghost Admin, go to:

Settings → Design & Branding (and click Customize) → Theme → Site wide

Custom Site wide settings

Quick overview

Setting
What it controls
Good default for most sites

Logo for dark mode

Logo used specifically on dark backgrounds. This logo will also be used in the footer. Footer always stays dark, irrespective of settings.

Upload a white/light logo

Accent color for dark mode

Accent color used when dark mode is active

A bright/light brand accent

Secondary navigation in header

The second to top header strip. Top Tags Secondary Navigation Hidden

Secondary Navigation

Use Portal Links

Portal popups vs Crimson custom membership pages

Depends on your flow

Primary font

Heading + title font (from Crimson font list)

Pick 1 serif/display

Secondary font

Body + paragraph font (from Crimson font list)

Pick 1 sans-serif

Enable multilingual features

Turns on Crimson multilingual system and reveals more settings

Keep Off until ready


Logo for dark mode

What it is

A dedicated logo image that Crimson uses when the site is in the dark mode.

Logo for dark mode

Why it matters

A logo that looks perfect on a white header often becomes invisible (or low-contrast) on dark mode. This setting lets you upload a separate logo optimized for dark UI.

Crimson requirement

Use the same dimensions as your default publication logo to avoid layout shifts.

Best practices

  • Use a light/white version of your logo for dark backgrounds.

  • Use transparent background (PNG/SVG depending on your workflow).

  • Keep spacing/padding similar to your light-mode logo so the header height doesn’t “jump” when switching themes.


Accent color for dark mode

What it is

Crimson lets you select a separate accent color that only applies when dark mode is active.

Accent color for dark mode

Why it matters

A color that looks rich on white can look dull or unreadable on dark backgrounds. Dark mode often needs a slightly brighter accent to pop.

Best practices (contrast-friendly)

  • Pick an accent that is bright enough to stand out on dark gray/black UI. In the demo, we are using #d67805 as the accent color for dark mode.

  • Check common places where accent appears: links, buttons, highlights, small UI elements.

  • If your brand color is very dark (navy/maroon), consider using a lighter brand variant for dark mode.


Secondary navigation in header

Crimson can show a top header area above the main navigation. You can decide what appears there.

Secondary navigation in header

Option A: Top Tags

  • Shows up to 10 tags, based on which tags have the most posts.

  • Best for news/magazine sites where tags are your primary “sections” (Politics, Business, Sports, etc.).

  • Auto-populated and does not need manual editing/changes.

Option B: Secondary Navigation

This displays Ghost’s secondary navigation menu (which you manage in Ghost Admin). Ghost supports both primary and secondary navigation menus.

Why this is powerful in Crimson?

Crimson supports dropdown navigation in menus, both Primary and Secondary. You can create dropdown navigation to show a wide variety of links to your visitors.

How to setup secondary dropdown navigation is explained in Secondary Navigation (Header).

Option C: Hidden

Hides the second to top header strip completely (cleaner/minimal UI).


Crimson includes custom pages for:

  • Sign in

  • Sign up

  • Subscribe

  • Membership

  • Account

By default, visitors go through Crimson’s branded pages.

Use portal links

When enabled, Crimson uses Ghost’s Portal (the built-in membership experience) so signups/subscriptions happen via Portal overlays/popups instead of Crimson’s custom pages.

Ghost Portal is designed to handle the full membership flow and is configurable in Ghost Admin.

When you enable 'Use portal links':

  • Crimson Membership page still works and can still display pricing plans. But any signups will happen via the Ghost Portal popups.

  • Actions like Sign up / Subscribe will open Ghost Portal instead of redirecting to Crimson’s custom signup pages.

  • Signup/Signin/Subscribe Forms on custom pages will be hidden and instead shown a link to open Ghost Portal to perform that action.

Use Portal Links = ON if:

  • You want the “built-in Ghost” membership flow

  • You rely heavily on Portal settings and want everything consistent with Ghost’s native experience

Use Portal Links = OFF if:

  • You want fully branded membership pages (Crimson’s custom UI)

  • You want complete control over layout and copy on sign-in/up pages


Primary Font

Crimson provides 7 Google font options for headings and titles.

Primary fonts

Default font is 'Source Serif 4'.

Available fonts are:

  1. Alegreya

  2. Newsreader

  3. Oswald

  4. Playfair Display

  5. Source Serif 4

  6. Roboto Serif

  7. PT Serif

  8. Merriweather

When it works

This setting only applies if your Ghost Brand typography is set to Theme default for: Brand settings → Typography → Heading font

Heading font must be set to Theme default

Best practices

  • Choose a readable serif/display font that matches your tone (news, editorial, modern).

  • If your site is content-heavy, prefer clarity over overly decorative fonts.


Secondary Font (Body text)

Crimson provides 9 Google font options used across body text and paragraphs.

Secondary font

Default font is 'Source Sans 3'.

Available fonts are:

  1. Alegreya Sans

  2. Newsreader

  3. Oswald

  4. Roboto

  5. Roboto Flex

  6. Open Sans

  7. Lato

  8. Inter

  9. Source Sans 3

  10. PT Sans

When it works

This setting only applies if Ghost Brand typography is set to Theme default for: Brand settings → Typography → Body font

Body font must be set to Theme default

Best practices

  • Pick a clean sans-serif for long reading sessions.

  • Ensure your body font has good readability at small sizes on mobile.


Enable multilingual features

Crimson’s multilingual system is controlled by a master toggle in Site-wide settings.

What it does

  • Enables Crimson’s language-specific functionality (language switcher + multilingual logic)

  • Reveals additional settings like Locales, Main Locale, Main Locale URL, and redirect options (covered in Multilingual section)

Recommendation (for now)

If you’re not actively setting up multilingual Ghost installations, keep it OFF until:

  • you understand the required setup, and

  • you’re ready to configure the multilingual settings properly.

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